Martin Gustafsson: Positioning a Denim Brand, Fast Fashion, Producing on Demand, Never out of stock

Martin Gustaffson, founder of Madh, shares the brand's origin story and discusses the challenges of creating durable, high-quality denim and their approach to sustainable fashion, through an innovative on-demand production model that allows for extensive customization, adapting to consumer needs without the burden of overproduction.

EPISODE LINKS
Martin’s LinkedIn: https://www.linkedin.com/in/martin-gustafsson-839b1712/
Madh LinkedIn: https://www.linkedin.com/company/madhofficial/
Madh website: https://www.madhstore.com/

SPONSOR
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Touchtech: https://www.touchtech.com/

SOCIAL
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LinkedIn: https://www.linkedin.com/in/denizchaban/